Marketing

New York & Company appointed Michelle Pearlman as executive VP, e-commerce and chief marketing officer.   Pearlman, a member of the company’s board of directors since 2011, has resigned from her duties as a director to lead the company’s omnichannel strategy. In her new role, she will be responsible for the apparel retailer’s e-commerce business, as well as all marketing and visual aspects of the chain’s integrated omnichannel strategy.  

Consumer electronics and appliance retailer Hhgregg came up short in its second quarter.    It also exited the Wisconsin market.     The company reported a loss of $18.4 million for the quarter ended Sept. 30, with a loss of 66 cents per share. Losses, adjusted for non-recurring costs and asset impairment costs, came to 51 cents per share. The results fell short of Wall Street expectations.  

Steadily climbing consumer confidence and retail sales growth have U.S. retail chief marketing officers feeling optimistic ahead of this holiday season.

L.L. Bean has opened its first store in Cincinnati, at The Kenwood Collection mixed-use center.   The 15,000-sq.-ft. store includes an outpost of the Freeport, Maine-based retailer’s Outdoor Discovery School, which offer demonstrations, clinics and introductory hands-on activities like snowshoeing, kayaking, stand-up paddleboarding, archery and fly casting.  

The Woodmont Company has hired Pendleton Mills real estate executive John Geddis to handle leasing at the firm’s growing outlet center portfolio. His title will be senior VP of brokerage services.   Geddis gained extensive experience on both the owner and tenant sides of the business in a 20-year career, with stints at Simon Property Group and General Growth Properties, as well as Samsonite. At Pendeton, he oversaw development for the company’s 50 owned retail and outlet locations.  

A longtime San Francisco grocery banner will soon disappear.    Safeway will acquire Andronico’s Community Markets, which operates five Andronico’s stores in the San Francisco Bay Area.     

Grocery retailer Winn-Dixie opened the second ever location of its next-generation store concept, in the Hyde Park section of Tampa, Florida.  

Whole Foods Market is preparing to roll out a rewards program nationwide amid increasing competition for its shippers. .   Coinciding with the company’s “strategy around leading a race to the top in terms of a differentiated customer experience,” the grocer plans to launch the rewards program in 2017, Whole Foods’ CEO John Mackey said in the company’s earnings call on Wednesday, Nov. 2. He did not reveal a specific start-date.  

Starbucks Corp. is feeling its oats.   The coffee giant topped estimates for its fourth quarter and gave a positive view for its current fiscal year.   Starbucks’ consolidated net revenue grew 16% to $5.8 billion in its fourth quarter, which was better than expected.   

On Nov. 16, the Mall of America will open the doors on a revolving collection of pop-up shops that will come and go throughout the year.   Branded as Debut, the 2,500-sq.-ft. space will be kicked off by an eclectic selection of nine brands including Askov Finlayson, West Elm Local, Woolrich, Pomegranate, and Laurel Way by Pam Mondale.