Marketing

A first of its kind conference focused on shopper behavior is scheduled for May 12 in Fayetteville, Ark., home of the Center for Retailing Excellence within the Sam M. Walton College of Business at the University of Arkansas. The conference is called SHOP and features a number of thought leaders in the field of consumer research and shopper insights and was designed to complement the Center’s Emerging Trends in Retailing Conference that is held each fall.

BENTONVILLE, Ark. -- Walmart announced it has eliminated more than 80% of the waste that would go to landfills from its operations in California by implementing a comprehensive waste reduction program. The results far exceed national average where EPA estimates only 45% of waste is diverted from landfills and the California rate of 65%.

The program is now being rolled out across the chain’s 4,400 stores, Sam’s Club locations and distribution centers in the United States, moving the retailer closer to its global goal of creating zero waste.

Los Angeles -- Guess said Wednesday that its fourth-quarter net income rose 19% on a boost in sales in Europe, Asia and North America.

Guess said it earned $103.3 million, compared with profit of $86.6 million, or 93 cents per share, during the same period a year prior.

Revenue rose 18% to $756.9 million from $642 million. The results beat the expectations of analysts.

UNIVERSAL CITY, Calif., and BENTONVILLE, Ark. -- The upcoming live action/CG-animated film Hopeasily lends itself to a variety of Easter-based retailing opportunities, and Walmart is getting in on the action with the announcement of a partnership with Universal Pictures that will include in-store events and excluisive licensed products.

New York City -- The Home Depot has streamlined its in-store hiring process by centralizing it at the corporate level, making the process more uniform across the chain. Potential store hires now go through two reviews at the corporate level before they are even granted an in-person store interview, The Atlanta-Journal Constitution reported.

To read the full story, go to ajc.com/business/home-depot-centralizes-in-867327.html

PLEASANTON, Calif. -- Ross Stores has emerged as one of those value retailers that has shined during the recent economic downturn. The company once again reported strong earnings and sales growth for the fourth quarter and fiscal year, showing that while the economy may be improving, value remains an important concern for consumers.

Plymouth Meeting, Pa. -- Fameco Real Estate, L.P. announced that Yogurtland has signed two leases in New Jersey to kick off its store roll-out program.

The 120-unit yogurt chain will open a 1,300-sq.-ft. store at The Shoppes at Union Hill in Denville, N.J., and a 1,200-sq.-ft. store at Hamilton Marketplace in Hamilton, N.J.

The stores are expected to open in late spring/early summer.

WASHINGTON -- Consumers can expect to find less packaging with their food and beverages in the coming years as manufacturers look to eliminate waste. The Grocery Manufacturers Association found that by 2020 2.5 billion pounds of waste is expected to be avoided by 2020.  This is on top of the 1.5 billion pounds of packaging avoided since 2005.