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Marketing

  • Avery Dennison, UPS Store sponsor MSLO entrepreneur search

    NEW YORK — Avery Dennison's office and consumer products division and the UPS Store have signed on as the inaugural sponsors of  Martha Stewart Living Omnimedia's"American Made," a multimedia celebration of American artists, artisans and entrepreneurs. The program will celebrate 10 rising stars from a range of lifestyle arenas in a special feature in the November issue of Martha Stewart Living.

  • London calls Target to showcase brand promise

    To understand what makes Target cool look no further than the Olympics.

    Target doesn’t have any stores in London, the United Kingdom or Europe. Its first international stores won’t open until next year and those are located in Canada.

  • Land's End names finance head

    DODGEVILLE, Wis. — Lands’ End has named Michael Rosera as chief operating and finance officer. In his role he is responsible for accounting, financial reporting, legal, information technology and integrated company planning. As the leader of finance and operations and a member of the executive team, Rosera reports directly to Edgar Huber, CEO and president of Lands’ End.

  • Former LinkedIn, Google marketing exec joins Shopkick

    PALO ALTO, Calif. — Retail shopping app, Shopkick has named Alexis Rask as its new VP and general manager brand partnerships. As the head of Shopkick's newest business unit, Rask is tasked with leading and further developing shopkick's relationship with major brands in the CPG, consumer electronics, entertainment, toy/game, financial services and automotive verticals.

  • Darden Restaurants surpasses waster reduction goal four years ahead of schedule

    Orlando, Fla. -- Darden Restaurants reduced restaurant water usage by 17% on an aggregate basis between fiscal years 2008 and 2011, exceeding its 2015 goal of reducing water consumption in each of its restaurants by 15% on aggregate and is more than half way toward meeting the same goal for reducing energy consumption in its restaurants, according to the company’s second annual sustainability report.

  • Earnings, private stock price take a hit at Publix

    LAKELAND, Fla. — Publix sales grew $6.8 billion in the second quarter, a 3.2% increase from $6.6 billion for the same period last year. Same-store sales rose 1.9%.

    Net earnings took a slight hit, declining 0.2%, to $381.6 million from $382.4 million in 2011. However, earnings per share for the second quarter increased to 49 cents for 2012, up from 48 cents per share in 2011.

  • Big 5 achieves first positive comps since Q3 2010

    EL SEGUNDO, Calif. — Big 5 Sporting Goods is seeing the positive effects of its merchandising and marketing strategies, with its first positive quarterly comps increase since the third quarter of 2010. The company reported a same-store sales gain of 1% for its 2012 second quarter ended July 1.

  • General Mills expands Brazil presence with Yoki buy

    MINNEAPOLIS — General Mills has expanded its portfolio in Brazil with the acquisition of Yoki Alimentos.

    “Today marks a new beginning for General Mills in Brazil,” said Sean Walker, General Mills SVPand president of its Latin America region. “Yoki has fantastic brands that have nourished Brazilian families for decades. We are honored that the family owners of Yoki are entrusting us with this fabulous business and its 5,300 people. We are poised to accelerate our growth in Brazil.”

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