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Best Buy in a 'rewarding' partnership
TORONTO -- Best Buy is partnering with Points International, which operates loyalty reward program management platform, www.points.com, to enable Reward Zone members the ability to exchange points between their Best Buy Reward Zone and their other participating loyalty program accounts as well as trade with other users via the Points.com loyalty marketplace.
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Blogging in fashion at Neiman Marcus
DALLAS -- High-end apparel retailer Neiman Marcus has announced the launch of NMdaily, a fashion blog, which the company said will provide daily updates from "the front lines of the design world."
"By producing a blog with a truly editorial point of view, we are creating a new and exciting online customer experience," said Wanda Gierhart, CMO Neiman Marcus Group. "NMdaily is central to our social media activities."