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Marketing

  • Restructuring accelerates Gap’s global growth

    Gap Inc. wants international and online sales to account for 30% of its revenues within two years and a restructuring announced this week is expected to play a role in facilitating that growth.

    The company said it would consolidate four existing international business units into one under the leadership of Stephen Sunnucks, a 30-year retail veteran who joined Gap five years ago.

  • Gap establishes international division

    San Francisco -- Gap said Tuesday that it is establishing an international division, based in London, to ramp up overseas growth, and will open its first Old Navy stores abroad -- in Japan -- by 2012.

    Gap said it has set a goal for international and online sales to make up 30% of its total by 2013, up from 22% in 2010 and 14% in 2006. The new international division will oversee stores across Europe, the Middle East, North Africa, Asia Pacific and South America.

  • Year of the Rabbit

    I’m not much of a follower of astrology and the signs of the zodiac, but I do know that 2011 is the Year of the Rabbit on the Chinese calendar.

    It seems somehow fortuitous that speed and agility define a year that is all about economic recovery. And retail is moving forward at a rate that, while not exactly hare-like, is at least faster than the proverbial tortoise.

  • Report: Dish Network to assume 500+ Blockbuster leases

    New York City -- A report Monday by the Wall Street Journal said that Dish Network Corp. will assume leases on more than 500 Blockbuster stores after it completes its acquisition of the video-rental chain.

    The lease takeovers will assure that Blockbuster will maintain some physical presence.

    In a filing with the U.S. Bankruptcy Court in Manhattan, Blockbuster also listed hundreds of locations where it plans to reject leases, as its number of open stores continues to dwindle.

  • New York Metro McDonald's launches hiring push on April 19

    Roseland, N.J. -- McDonald's New York Tri-State Area and its franchisees said Tuesday they are looking to hire new crew and restaurant management positions in more than 600 restaurant locations throughout the area on April 19.

    The one-day event is part of a nationwide initiative for McDonald's and its franchisees with a target to hire up to 50,000 new employees at restaurants across the country.  

  • FMI names government relations lead

    Arlington, Va. -- The Food Marketing Institute said Tuesday that it has appointed Robert Rosado as director of government relations.

    According to FMI, Rosado will focus on legislation that impacts supermarkets in the areas of food safety, health care, food deserts and the 2012 Farm Bill.

  • Major moves at Big Lots

    COLUMBUS, Ohio -- After opening 80 stores last year and with plans for another 90 units this year, Big Lot’s made several merchandising moves to facilitate its planned growth.

    The nation’s leading closeout retailer announced it has hired former Sears merchandising executive Doug Wurl to serve as its EVP merchandising. He assumes responsibilities previously held by John Martin who was named EVP administration with responsibility for store operations and human resources.

  • Kellogg names new SVP global supply chain

    BATTLE CREEK, Mich. — A former PepsiCo executive has joined Kellogg's as its new SVP global supply chain.

    Steven Sterling, who most recently served as group VP operations for Pepsi's Frito-Lay division, joined Kellogg's on Friday. He will serve as a member of the company's executive leadership team and report to Kellogg president and CEO John Bryant.

  • Office Depot gets new ad agency, still without CEO

    BOCA RATON, Fla. -- Office Depot didn’t have to look far in its search for a new agency of record, as the Boca Raton, Fla.-based office supplies and services company announced the selection of Fort Lauderdale-based Zimmerman Advertising.

  • 3M launches eco-friendly Scotch Tape line

    ST. PAUL, Minn. -- 3M announced that it has launched the first-of-its kind Scotch Magic Eco-Friendly Tape.

    Scotch Magic Eco-Friendly Tape (including refillable dispenser, packaging and tape) is made from more than 75% renewable or recycled materials, the company reported. The boxed refill roll, including packaging, is made from more than 65% renewable or recycled materials. 

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