Marketing

ENGLEWOOD CLIFFS, N.J. — Sports broadcaster Erin Andrews has partnered with Unilever’s Degree Women deodorant to celebrate "Unapologetically Strong" women who aren’t afraid to test their limits and push boundaries.

Andrews will share her Unapologetically Strong story on Facebook and encourage others to accomplish their own personal triumphs.

Kellogg Company and leading Asian agribusiness group Wilmar International have entered into a joint venture involving the manufacture, sale and distribution of Kellogg’s and Pringles brand products in China.

The firms are equal partners in the deal designed to accelerate Kellogg’s growth in a market the company expects to become the world’s largest food and beverage market within five years.

New York -- Wet Seal Inc. sent a letter to its shareholders saying activist investor Clinton Group is looking to replace most of the retailer's board with its own nominees, Reuters reported.

Wet Seal urged its shareholders to reject Clinton's five-member slate, according to a filing with regulators on Sept. 24, the report said.

Cincinnati -- Macy's is enhancing its presence in the Las Vegas market. The department store retailer has signed on as the first anchor tenant at the Shops at Summerlin, in west Las Vegas.  

Macy’s will build a two-level, 180,000-sq.-ft. store in the open- air center, which is being developed by The Howard Hughes Corp. The new Macy’s is expected to open in fall 2014, with construction beginning in fall 2013.

The 1.5 million sq.-ft. Summerlin will feature over 125 stores and restaurants.

Retail has weathered the recessionary climate, but a quick temperature check will tell you that renovations continue to trump new builds even in a recovering economy.

Brookshire Brothers has launched a comprehensive lighting update involving in-store, parking lot, exterior signage and refrigerated case fixtures.

Using a combination of new linear fluorescent lighting and LED technologies — from GE Lighting, East Cleveland, Ohio — Brookshire Brothers will reduce its annual operating costs more than $235,000. The relamping has eliminated more than 3.8 million lbs. of CO2 emissions, with a reduction of 2.4 million kilowatt hours (kWhs) in electricity use.

E-cards may be popular, but that doesn’t mean there isn’t still a market for greeting cards. Just ask Dominique Schurman, CEO of Schurman Retail Group. The privately held, Fairfield, Calif.-based company owns and operates some 400 stores in North America, including the fast-growing Papyrus brand.

ATLANTA — The Home Depot has named Mark Vadon to its board of directors. Vadon will be a member of the audit and finance committees. His appointment gives the company 11 directors, 10 of whom are independent.