-
J.C. Penney Lesson No. 1: Know Your Customer
By Leslie Hand, research director, IDC Retail Insights
Ron Johnson's highly publicized short tenure at J.C. Penney, or JCP, as it was rebranded, will certainly make it into the textbooks and graduate theses on what to do and what not to do when undertaking a significant retail business transformation. The primary failure was not putting customer needs first in what promised to be an excellent long term strategy. Oops — forget the customer in an omni-channel customer strategy?
What a colossal mistake!
-
Ann Inc. reaches emission goal three years ahead of plan
New York -- Ann Inc. said Monday it has already surpassed its 2015 emission goal by reducing its carbon footprint by 8% per square foot.
The parent of Ann Taylor and Loft has now upped its objective, setting a new goal of reducing emissions per square foot by 30% by 2015.
The to-date reductions in carbon emissions were achieved through the implementation of key programs ranging from the installation of in-store energy-efficient lighting to behavioral change campaigns for associates.