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Marketing

  • Buzz from the Bs: The real value in B Malls

    I know it’s simply human nature to want the best of the best, and to prioritize top quality. And, it’s certainly no different in our industry. Lately, analysts and investors seem to be spending an awful lot of time and energy focusing on only the “top” properties and brands. I think they may be a bit short sighted and could even be missing out on some great opportunities. I’m talking about the ongoing debate between “A” and “B” malls.

  • Citi Trends announces executive management shifts

    Savannah, Ga. -- Citi Trends said Thursday that its president and CEO David Alexander has resigned the company, effective immediately, and will be replaced by prior CEO Ed Anderson, who led the retailer from 2001 to 2009.

    Anderson is currently the chairman of the board and will continue to serve in that capacity.

    The company also announced that it has hired Jason Mazzola as executive VP and chief merchandising officer. He was previously chief merchandising officer for an internet flash sales company.
     

  • Reeds Jewelers and Alliance Data team for credit card services

    Dallas -- Loyalty and marketing solution-provider Alliance Data Systems Corp. said Thursday that it has signed a multi-year renewal agreement to continue providing private label credit card services to Reeds Jewelers.

  • H&M profit drops in Q4, still on track to open 275 stores

    Stockholm, Sweden -- Swedish fast-fashion retailer Hennes & Mauritz reported Thursday that net profit for the fourth quarter dipped to $997.2 million from $1.1 billion in the year earlier period. Sales in December, the first month of H&M's fiscal first quarter, were up 13% year-on-year in local currencies, against a forecast 12%. Same-store sales were up 4%.

    "Most indicators suggest that the macro-economic climate in many of our markets will continue to be tough during 2012," said CEO Karl-Johan Persson.

  • Day two of J.C. Penney event details financial outlook

    New York City -- The second day of J.C. Penney Co.’s launch event in New York City revealed the retailer’s long-term financial plans to generate profit and shareholder value while reinventing itself.

    COO Mike Kramer outlined the company's financial outlook, including an enhanced profit formula derived from the simplified business model unveiled the day before, based on a new three-tier pricing strategy, newly organized promotions and an overhaul of the merchandise assortment.

  • RILA report highlights retail sustainability leadership and innovation

    Arlington, Va. -- The Retail Industry Leaders Association on Thursday released a first-of-its-kind retail sustainability report discussing retail's environmental, social, and community impacts.

    "As one of the leading industries to embrace sustainability, it is becoming a core consideration for the retail industry," said Adam Siegel, RILA VP of sustainability and retail operations. "Retailers are working to incorporate sustainability into their strategy, operations, workforce engagement, and connection to consumers and communities.”

  • Deloitte Consumer Spending Index dips in December

    New York City -- The Deloitte Consumer Spending Index slightly dropped in December despite small improvements in three-out-of-four components.

    The index — which is comprised of tax burden, initial unemployment claims, real wages and real home prices — fell to 1.86 from a reading of 1.93 the previous month. Because of this drop, the ability for consumers to continue to spend at the rates seen in 2011 may be in question, Deloitte said.

  • Staples invests in e-commerce

    Framingham, Mass. -- Staples announced the opening of a new e-commerce innovation center in Kendall Square in Cambridge, Mass. The office will house teams responsible for designing and implementing innovative new e-commerce solutions for the business customers who shop Staples websites and stores.

  • Finish Line names digital marketing exec

    Indianapolis -- The Finish Line said Thursday it has appointed Jay Custard as VP of digital marketing for the company.

    Custard’s responsibilities include leading and directing corporate strategies involving digital customer acquisition, retention and superior customer satisfaction, as well as developing new strategies to support future growth.

    He was previously VP of e-commerce, global, for Crocs.

  • Buy.com names CMO

    ALISO VIEJO, Calif. — Buy.com has announced that Bernard Luthi, a 15-year veteran of e-commerce, technology and consumer electronics, has joined the company as chief marketing officer. Previously, Luthi was VP marketing, web management and customer service at Newegg.com.

    In his new role, Luthi will lead Buy.com’s marketing initiatives, including web site experience, advertising, BuyTV, public relations and promotions. In addition, he will work closely with Buy.com parent company Rakuten on overall corporate branding. 

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