Marketing

CENTURY CITY, Calif. — Fans of the "Ice Age" film franchise will find everything they need at Toys"R"Us ahead of the July 13 release of "Ice Age 4: Continental Drift." The retailer is set as the film’s exclusive toy destination in North America, featuring movie-inspired products and promotions that will launch on July 1. Teaming with Twentieth Century Fox Consumer Products, Toys“R”Us will offer an extensive merchandising program, including a toy line from Just Play and The Promotions Factory.

PLEASANTON, Calif. — As the Greenpeace's most sustainable U.S. grocer for seafood, Safeway already has a sterling reputation for providing its customers with a wide variety of responsibly-sourced fish. Now, the company is taking that even further by announcing that its Safeway brand skipjack (chunk-light) canned tuna will be responsibly caught using free-school purse-seine methods. The company will transition to the purse-seine method by the end of the year.

COSTA MESA, Calif. — Anna’s Linens has set itself for further expansion with new hires and promotions in its buyer department. The company has recently named Jennifer Knapp, senior buyer of window coverings, and has promoted Maggie Negrete to fashion bedding buyer.

New York City -- J.C. Penney has dropped its plans to open a store in the Kress Building downtown Seattle, according to The Seattle Times.

The chain signed a lease last May for two-thirds of the building, but the space is now being shopped around for sublease, the report said.

"This had nothing to do with Seattle or the location. The timing just did not match up with their new CEO," Seattle Pacific Realty broker Elizabeth Best, who is representing J.C. Penney in its search for a sublease tenant, said in the report.

Ron Johnson isn’t afraid of making waves. Just as my page-neighbor Jeff Green suggested in his latest column, “A Penney for your Thoughts,” the Apple-CEO-turned-JCP-chief is keenly focused on reinventing a department store dinosaur into a sleek, well-oiled retail machine. And if that means reneging on prior deals, so be it.

New York City -- Walmart, Office Depot and Macy’s were the only three retailers listed among The National Association for Female Executives list of the "Top 50 Companies for Executive Women."

According to NAFE, women represent 53% of the employees at these companies, on average. Women make up 23% of the board of directors at the NAFE Top 50, versus 16% across the boards of companies in the Fortune 500. In addition, women make up 22% of the executive level at companies in the NAFE Top 50, versus 14% across Fortune 500 companies.

COLUMBUS, Ohio — DSW is giving students at the Fashion Institure of Technology in New York City a chance to accelerate their careers. The retailer announced that is sponsoring "A Design Affair," a contest that will award one winner with a cash prize, intership and his or her shoes being sold at DSW.

BOWLING GREEN, Ky. — In time for the upcoming Olympic Games in London, Spalding has snagged Misty May-Treanor, a two-time Olympic gold medalist and the current no. 1-ranked American volleyball player in the world, for a long-term marketing, licensing and promotional agreement with the brand.

Consistent with Walmart’s drive toward every day low prices, January saw the company run fewer, but larger advertising inserts, according to the latest information from marketing intelligence firm Market Track. To see how Walmart’s advertising activity stacked up to other top retailers, click here.

New York City -- Apple Inc. and Sam’s Club are in early discussions to expand their partnership, possibly by adding in-store Apple shops in select Sam’s locations, according to a report on 9to5Mac, a website for Apple enthusiasts. Sam's Club stores already sell iPhone, iPad, and iPod products.

The report, which cited unnamed sources, said that a range of plans are being discussed, including having Sam’s simply sell a broader range of Apple products without in-store features.