Marketing

Sprouts Farmers Market’s president and CEO Doug Sanders credited the company’s focus on offering healthy food at affordable prices for 28 consecutive quarters of positive same-store sales growth as well as record first quarter results that outperformed its targets.

New York – Barnes & Noble Inc. reportedly plans to open about 300 new stores on college and university campuses in the next five years. According to Reuters, Barnes & Noble wants to expand its college bookstore footprint from the current 696 locations to 1,000.

Virgin Mobile has entered into a partnership with Banana Republic that will offer its Canadian members the newest looks from the brand for less.

Starting today through Dec. 31, Virgin Mobile members will receive 20% off any one full-priced item at Banana Republic stores across the country.

Dublin, Ohio – The Wendy’s Co. reported soaring net income in the first quarter of fiscal 2014 on lower costs and a sharp decline in interest expenses. The company also said it plans to open 60 new corporate and franchised stores, as well as remodel up to 400 corporate and franchised stores.

Wendy’s net income skyrocketed from $2.1 million to $46.2 million, aided by a $15 million year-over-year reduction in interest expense as a result of the company's 2013 debt restructuring.

Hollister plans to open the Hollister House this summer from Memorial Day weekend through early August. The brand, rooted in Southern California, will feature new summer styles and host music performances at the beach house all summer long.

The lineup of musical artists includes Ariana Grande, Chromeo (DJ set), Cody Simpson, Lucy Hale, MKTO, Timeflies and Zendaya.

Roundy's saw net sales increase by 1.9% to $1 billion, and reported a net loss of $4.5 million compared with net income of $8.6 million.

Jacksonville, Fla. – Body Central swung to a net loss of $9.3 million in the first quarter of fiscal 2014 from net income of $2.7 million a year earlier. Net revenues decreased 26.6% to $59.7 million, compared to $81.4 million for the first quarter of 2013, and same-store sales fell 26.8%.

Fred's plans to implement a long-term marketing strategy stressing everyday low pricing and the convenience of a smaller box to help bolster sales against what the company describes as "intense competitive pressures." The company's pharmacy operations continue to grow, however.

Fred's reported $150 million in sales for the four weeks ended May 3, representing a decline of 1.6% as compared to year-ago sales. For the first quarter ended May 3, sales totaled $498.5 million, down 0.6%.