Marketing

New York - A series of new concept Juicy Couture stores will be opened in the U.S. and Canada beginning in 2015. The new stores will be in key, high traffic locations such as New York City, Los Angeles and Vancouver, and will replace existing Juicy Couture stores in the U.S.

San Jose, Calif. - EBay Inc. has appointed Craig Hayman as president of its eBay Enterprise business. Hayman brings more than 30 years of enterprise technology leadership including executive positions at IBM’s Industry Cloud Solutions and WebSphere businesses.

Tewksbury, Mass. – Demoulas Supermarkets Inc. has fired CEO Arthur T. Demoulas. The retailer also fired director of operations Bill Marsden and VP of grocery Joe Rockwell.

Demoulas had been waging a public battle with his cousin Arthur S. Demoulas, a stakeholder and director of the company, about finances. Arthur T. Demoulas has claimed that his cousin seeks to raise prices and lower wages. The cousins have also publicly disagreed about agreements with suppliers and vendors.

More strategic. That’s how Greg Esgar, CFO of Massage Envy Spa, the nation’s largest therapeutic massage chain, sums up the evolving role of today’s CFO. Esgar joined the Scottsdale, Arizona-based business as financial chief in 2004, two years after it was founded. As part of the executive team, he helped spur the company’s growth from 17 locations to its present total of nearly 1,000 sites in 49 states. With its membership-based, monthly-fee business model, Massage Envy Spa eschews the luxury amenities and high prices of traditional day spas.

Digital receipts company flexReceipts has named Megan Licursi as its chief marketing officer.

In her new position, Licursi will oversee the company’s strategic vision and the implementation of its marketing approach. Previously, Licursi has helped national brands create and execute marketing programs, and will bring that to flexreceipts, which uses a software for clients to include promotions and social media links in electronic receipts they send to customers.

Duluth, Minn. – Specialty young women’s apparel store Maurices plans to open 15 new stores, including seven grand openings and eight reopenings, through the middle of July. The new stores include:

Grand Openings:
June 27: Lufkin, Texas at Lufkin Mall and Greensburg, Indiana, at Greensburg Crossing.
July 4: Aurora, Colorado, at The Gardens on Havana.
July 5: Hoffman Estates, Illinois, at Poplar Creek Crossing.

New York -- Dov Charney, the ousted chairman and CEO of American Apparel Inc., is fighting back against his dismissal.

Morton Salt has invested $1 million in a state-of-the art food lab at its research and development center in Elgin, Illinois, to support the food industry’s growing desire to reduce sodium levels in comestibles.  

By creating a dedicated food lab at its R&D center, Morton Salt is adding new equipment and 1,300 sq. ft. of space for its team of food scientists and technical staff. Morton also plans to focus on new product development, enhanced formulations, application testing and technical support.