Marketing

As Little League Baseball and Softball turns 75, the Heinz has been named the league’s official condiment and will play a role in upcoming events.

The Coca-Cola Company plans to acquire a 16.7% interest in Monster Beverage Corporation in an unconventional partnership arrangement involving brands, global distribution and $2.15 billion in cash.

The companies entered into a long-term strategic partnership designed to leverage their respective strengths — Coke’s worldwide bottling system and Monster’s expertise in the energy segment of the beverage category — to accelerate growth globally.

Minneapolis – Edward R. (Jack) Cameron, 74, is retiring as president and CEO of Appliance Recycling Centers of America Inc. (ARCA). Mark Eisenschenk, who has served as COO since July 2013, has been promoted to the position of president and CEO.

Wet Seal is partnering with girl group Fifth Harmony for a new collection of clothes that will be rolled out over the next three seasons.

The line will feature styles modeled on each member of the five-piece group, which formed in 2012 during the second season of “The X Factor.” Basing different pieces of the collection on each member of Fifth Element means a diversity that will range from grunge looks to more dressy styles.

A brand known for its American craftsmanship has opened a flagship in the heart of the Ginza, one of the premier shopping districts in Tokyo.

The 2,000-sq.-ft. space marks the new face of Cole Haan for its retail stores as it expands. It blends tradition and modernity in a casually elegant environment, with distinct presentations for both female and male shoppers.   

Newell Rubbermaid’s EVP and CFO Doug Martin has resigned from the company effective August 31, to be EVP and CFO at Spectrum Brands, effective September 1.

Newell Rubbermaid has retained Spencer Stuart to help the company search for a new CFO. While that search is underway, John Stipancich, the company's EVP, general counsel, corporate secretary and EMEA leader, has been tapped as interim financial chief.

Orlando, Fla. - Darden Restaurants Inc. has retained global executive search firm Russell Reynolds Associates to assist the company with the recruitment of its next CEO. As previously announced, Clarence Otis is stepping down as chairman and CEO of Darden.  

To ensure a smooth transition, Charles A. Ledsinger Jr. has been appointed independent non-executive chairman of the board, and Mr. Otis has agreed to continue serving as CEO of Darden until the earlier of the appointment of his successor or Dec. 31, 2014.

Dr Pepper Snapple Group met or exceeded several of its corporate social responsibility goals over the past year, according to the 2014 report the company released Friday.
 
One of the goals it reports meeting was reducing its use of PET, a polymer used in beverage bottles. DPS conserved about 60.7 million pounds since 2007 by redesigning packaging and upgrading almost 70,000 older-model coolers and vending machines.