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Holiday sales results mixed; teen retailers got a boost
New York -- Teen retailers had a “less dreadful” holiday selling season than was anticipated. That’s how analysts are tempering the news that banners such as American Eagle Outfitters, Aeropostale and Urban Outfitters posted stronger-than-expected holiday results, released by most on Thursday.
In fact, say industry watchers, the strong sales figures look pretty shiny because they are exaggerated by pre-season low expectations, which were dragged down by fears of aggressive discounting and waning mall traffic.
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Momentum continues at Steinmart
It was a happy holiday from a sales standpoint at Steinmart with the company reporting a 5.8 percent same store sales increase for December.
The 5.8 percent comp increase for the December period ended Jan. 3 follows a 4.8 percent gain in November and a 4.5 percent increase during the prior December.
