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Ahold USA appoints Hershey exec. as SVP, marketing
Ahold USA has appointed Amy Hahn to the newly created position of SVP marketing effective April 28. In this role, Hahn will lead and drive critical initiatives of strategic marketing, market insights and analytics, advertising, promotion, brand development, corporate communications, innovation, digital strategy and execution.
She will also be responsible for developing digital retailing and loyalty plans.
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Hhgregg fourth-quarter sales take hit from extreme weather
Extreme weather hurt Hhgregg’s sales performance in the fourth quarter ended March 31. During the quarter the company also exited the contract-based mobile phone business.
Net sales are estimated to be $538.3 million, a decrease of approximately 9.9% as compared to net sales of $597.6 million reported for the fourth fiscal quarter of 2013. Fourth fiscal quarter comparable store sales are estimated to have decreased approximately 9.9%.