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Corporate Responsibility

  • Build-A-Bear launches interactive Promise Pets

    Build-A-Bear Workshop is rewriting the rules on stuffed animals with a new line of toys that are linked to a mobile app.

    The retailer’s new Promise Pets feature a free mobile app that families can download to bring the experience of pet care to life, teaching children about animal care through an interactive play experience. Breeds in the collection include the Golden Retriever, Beagle, Yorkshire Terrier and Persian Kitten. Build-A-Bear plans to introduce more breeds throughout the year.

  • How California complicates compliance for retailers

    Retailers and consumer goods companies already know that California leads the nation when it comes to burdensome regulatory requirements. Now, the situation could go from bad to worse with enforcement looming of a complex law known as the Transparency in Supply Chains Act.

  • Study: Brand loyalty not in fashion for Millennials

    New York - Millennials are not loyal to fashion brands. In fact, a new study from LIM College shows that 45% of those surveyed say nothing can be done to retain them.

    The study, “Shopping Trends among 18-25-Year-Olds,” surveyed 275 LIM College students from March 2-9, 2015. Respondents were asked to evaluate the applicability of statements regarding why they may have abandoned what had been their brand of choice in 2013. The top responses were:

    1. Availability of desirable new alternatives (64%).

  • Petco uses YouTube to promote pet adoption

    Petco is leveraging the combined power of video and celebrities with its latest promotion, "Think Adoption First."

  • Walmart wage hikes under way in many states

    Walmart is beginning to raise wages for workers in several states as part of its employee initiative for fiscal 2015.

  • Ikea targets veggie lovers with meatless meatballs

    Food has always been an important part of the shopping experience at Ikea, and the retailer is doubling down on that strategy by unveiling a new menu.  

    Ikea announced it will be adding more nutritious and sustainable food options to its restaurants, bistros near the checkout, Swedish food markets and co-worker restaurants. The new food strategy highlights how important food is to the chain.

  • Best Buy gets geeky in Canada

    Best Buy is strengthening its commitment to educating Canadian kids about technology with the launch of a Geek Squad Academy.

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