British accessories brand Radley London expands in U.S.

Radley London is growing its fledgling U.S. store footprint.

In partnership with Simon Outlet Properties, the British accessories brand has opened its fifth U.S. location. The store, located at the Mills at Jersey Gardens, Elizabeth, N.J., offers Radley’s full assortment of leather handbags and small leather goods, along with a selection of gift items and accessories.

The Elizabeth outpost joins the four other Radley stores that opened during the past year, with locations at Las Vegas North Premium Outlets, Miami Sawgrass Mills,  Palm Springs Desert Hills, and Orlando Vineland Premium Outlets.   (Radley also has 19 stores in the UK.)

The company said the success of its initial U.S. stores has given it confidence for further brick-and-mortar expansion here, adding that it saw a “significant market opportunity” for its direct-to-consumer initiative. Looking ahead, Radley plans to open four more stores by yearend, with plans for five to 10 more in 2023 already in progress. The brand said it is "very keen" to have stores in all major U.S. markets within the next two to three years.  

“The initial growth and sales performance within the U.S. has been incredibly promising and, as a business, we can see that we fill a unique gap in the market that has resonated with retailers and customers alike,” said Justin Lilja, VP of US, Radley London. “We can’t wait to continue driving growth as we look to cement Radley as a key global player within the accessories space.”

The Radley brand is also available in U.S. retailers such as Macy’s, QVC, Hudson’s Bay, Amazon and Belk.