Bealls becomes first national retailer to accept all crypto wallets
Bealls Inc. has reached a milestone achievement in digital currency payments.
The family-owned apparel and home merchandise retailer is integrating in-store payments with digital payments platform Flexa to accept digital currencies from any crypto wallet app across more than a dozen blockchains simultaneously, supporting a range of assets from stable coins to meme coins.
Customers will be able to pay using popular digital currencies across the Bealls, Bealls Florida, and Home Centric banners. With this launch, Bealls became the first national retailer to enable digital payment from this wide a range of crypto wallets.
"Digital currency will reshape how the world transacts, and Bealls is proud to be at the forefront of that transformation," said Matt Beall, chairman & CEO, Bealls Inc. "Our partnership with Flexa is about more than payments; it’s about preparing for the future of commerce and continuing to innovate for the next 110 years."
The new integration will use the Flexa Payments solution to accept more than 99 digital currencies—including bitcoin, ether, and stablecoins like USDC — from more than 300 digital currency wallets. Flexa Payments works seamlessly across mobile, in-app, and in-store contexts and is designed to deliver sub-second transaction speeds and automatic updates as new currencies and wallet apps are introduced.
"The retail legacy that Bealls has built over the last 110 years is simply incredible, and it’s no surprise that a company with this much staying power is now adopting the most important payments technology evolution the world has ever seen," said Trevor Filter, cofounder of Flexa. "We’ve truly enjoyed getting to know the Bealls team over the last few years and are delighted to have Flexa play such an important supporting role in their journey going forward."
Retailers slowly warm to bitcoin
While bitcoin is not yet a mainstream means of paying for consumer purchases, retailers have been gradually integrating the digital currency into their operations over the years. GameStop recently announced it is getting into bitcoin as a treasury reserve asset, and Walgreens allows customers to purchase bitcoin at NCR Allpoint ATMs in select stores.
In terms of accepting bitcoin as payment for transactions, quick service restaurant chain Chipotle has been partnering with Flexa to accept digital currencies including bitcoin for food orders since 2022.
[READ MORE: Chipotle promotes digital currency with gamified campaign]
Retailers including Newegg and Camping World have partnered with BitPay to accept bitcoin payment for at least some transactions, while Sheetz teamed with Flexa to become the first convenience store retailer to take bitcoin payments.
Headquartered in Bradenton, Fla. since 1915, Bealls Inc. is a privately held company that has been owned and operated by the founding family for 110 years with more than 660 retail stores in 22 states under the banners Bealls, Bealls Florida and Home Centric.
