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03/09/2021

Walmart Canada believes in ghosts — of the kitchen variety

Dan Berthiaume
Senior Editor, Technology
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The Canadian subsidiary of Walmart is teaming up with a third-party provider to pilot a delivery-only, digital kitchen.

Walmart Canada is partnering with scalable “ghost kitchen” (the popular term for a digital kitchen that only fulfills digital food orders) platform Ghost Kitchen Brands to offer one-stop meal pickup and delivery at a store in St. Catharines, Ontario. The retailer plans to open more ghost kitchens at two Ontario stores and two Quebec stores in the coming months.

Customers can order freshly prepared meals in-store and online for contactless pickup or delivery from a third-party app such as Uber Eats, and mix and match from more than 20 brands including: Quiznos, The Cheesecake Factory Bakery, Red Bull, Nescafé, and Ben & Jerry’s, with more being added. All meals are prepared in one kitchen for one pickup or delivery.

“We believe in Ghost Kitchen’s strategy and vision and we’re very excited to be the first retailer to team up with Ghost Kitchens,” said Sam Hamam, senior director of licensees at Walmart Canada. “We’re always looking at ways to improve our customer shopping experience with greater access to affordable products, services and brands.”

Walmart Canada operates over 400 stores across Canada.