More disruption and more innovation.
That’s the outlook for the retail tech industry as it continues to focus on the adoption of disruptive and innovative technologies, according to a new study from IDC entitled “IDC FutureScape: Worldwide Retail 2019 Predictions.” The technologies will drive digital transformation (DX) forward at a rapid pace.
"The future belongs to visionary leaders and forward-thinking organizations that are able to break the shackles of legacy systems and accelerate mastering digital-first strategies,” said Leslie Hand, VP, IDC Retail Insights. “The thrivers will be those that champion data-driven, experiential, and personalized approaches to experiential retail business and IT."
IDC’s worldwide retail industry 2019 predictions are:
• By 2020, DX acceleration among the "digitally determined” will result in 20% of retail organizations advancing to stage four of DX acceleration.
• By year-end 2019, 50% of retailers will plan to implement a digital "core" platform, which will enable faster innovation, continuously utilizing insights to drive intelligent actions.
• By 2021, 30% of retailers will provide real-time contextual experiences wherein conversational search is empowering, services find customers, content supports sales, and consumers monetize their data.
• By 2020, retailers will increase track-and-trace and predictive agile execution investments by 30% to meet consumers expectation of real-time order visibility and perfect delivery performance.
• By 2022, retailers will double investments in distribution automation to meet the dramatic increase of single-item, one-click impulse and auto-replenishment ecommerce and marketplace orders.
• By 2021, 30% of retailers will provide real-time contextual experiences wherein conversational search is empowering, services find customers, content supports sales, and consumers monetize their data.
• By 2023, 25% of retailers will create more customer "promoters" by interweaving customer experience, product and service development, and assortment orchestration to grow 25% faster than their peers.
• By 2022, retailers will have increased investment in workforce technology and training by 30% to equip staff for competitive and differentiating customer experience–focused roles.
• By 2023, 40% of nonfood retailers will have capabilities to profitably mass customize new product introduction, including new "lot size of one" design, buy, make, and move skills and systems.
• By 2023, 50% of retailers will have implemented IoT in at least four digital transformation use cases, also enabling the reallocation of up to 3% of operations budget to innovation budget.
• By 2020, retailers will have raised annual spend on data privacy safeguards by 25% given heightened concerns about data privacy and regulatory requirements including the EU’s GDPR.