Study: Amazon is king of paid search for this categoryAmazon is winning the online search war — at least it is across the consumer electronics category. Walmart changing its name to reflect its new focusWalmart is ending a 48-year habit by removing word "stores" out of its legal name. Study: Emotional engagement could boost revenues by 5% If retailers want to drive revenues, they need to get more “emotional.” Apparel brand returns—in a more 'limited' fashion The Limited is back. But not as a physical retailer, at least not yet. Walgreens unveils major rebranding effort Walgreens is moving on from its "corner of happy and healthy" tag line to new branding that emphasizes the company's 116-year heritage of serving customers and also targets a younger demographic. NPD Group: Shoppers opting for experiential gifts this year It's all about the experience. The top strategic initiative for retailers is... It really is — or should be — all about the customer. The top Black Friday TV advertisers were... Despite all the hype, retailer spending on Black Friday TV ads decreased this year to $90.4 million from $113.3 million in 2016. Home furnishings retailer gains visibility into the customer journey Crate and Barrel has found a way to improve customer engagement and the effectiveness of its marketing campaigns. Teens hot on Black Friday, but cool on Cyber Monday U.S. teens were out in the malls in force on Black Friday. First Previous 327 328 329 330 331 Next Last