Winn-Dixie’s footprint in Florida continues to grow.
Southeastern Grocers, parent company of Bi-Lo, Fresco y Más, Harveys Supermarket and Winn-Dixie, announced the Nov. 11 opening of four Winn-Dixie stores in Florida. Three of the locations — in Boynton Beach, Jacksonville and Lakewood Ranch — were converted from Earth Fare to the Winn-Dixie banner. (Bankrupt Earth Fare in the spring sold some store leases to Southeastern.) The fourth, in Gainesville, is a former Lucky’s Market.
The four new locations are the first of eight new Winn-Dixie stores scheduled to open throughout Florida. The grocer will open stores in Fort Myers, Lake Mary and Melbourne later this year, and in Viera in early 2021.
Each Winn-Dixie store is designed to provide customers with a unique shopping experience featuring the freshest produce and highest-quality meats and seafood.
“We are proud to provide our customers a shopping experience that is uniquely crafted for their community,” said Anthony Hucker, president and CEO of Southeastern Grocers.
In recognition of Veterans Day, all SEG stores are offering an 11% discount for active duty and veteran customers, and each new Winn-Dixie store will honor military heroes during the grand opening celebration.
“At Southeastern Grocers, giving back to our communities is in our DNA, and with our grand openings occurring on Veterans Day, we are proud to recognize the men and women who served our country in the most admirable way,” said Hucker. “We have immense gratitude for those who have sacrificed so much for our freedom, and we look forward to showing all of our new neighbors they can always count on us.”
Winn-Dixie, together with the SEG Gives Foundation, is donating a combined $80,000 to veteran-related initiatives, including $25,000 to support local veteran organizations within the new stores’ communities, $30,000 to Folds of Honor to provide six scholarships to the children of disabled and fallen service members, and another $25,000 donation to Folds of Honor in partnership with Maxwell House.