Sally Beauty in big store remodel

Dan Berthiaume
Senior Editor, Technology
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Sally Beauty Holdings Inc. is focusing on a broad-based operational upgrade in North Texas.

The Denton, Texas-based specialty beauty retailer plans to remodel approximately 100 Sally Beauty Supply stores in the North Texas region, with stores in communities surrounding Dallas-Fort Worth being upgraded consistent with a recent concept store test in Las Vegas. An additional 75 stores in communities surrounding the North Texas area will be remodeled or relocated, depending on market assessments and negotiations with landlords, as part of Sally Beauty's store operations transformation efforts.

Sally Beauty is also investing in new labor assets and capabilities in digital commerce, brand marketing and strategy, and global sourcing. As part of this effort, Sally Beauty will create approximately 40 new positions will be created at the Company's Denton, Texas headquarters. The new expert capabilities will support both the Sally Beauty Supply retail beauty business and the Beauty Systems Group wholesale distribution beauty business.

Finally, the previously announced opening of a new 500,000-sq.-ft. automated distribution node in Denton County, Texas, is on track for opening by March 2020. The operation will create 270 new jobs in the Dallas-Fort Worth area.

"The combination of new expertise, new digital capabilities, refreshed stores and an efficient supply chain all support a great experience for our customers and will contribute to our growth,” said Aaron Alt, president and CFO of Sally Beauty Supply. “We are making the investments necessary to drive the success of Sally Beauty for the long-term and North Texas is at the center of our efforts.”

Through the Sally Beauty Supply and Beauty Systems Group businesses, the company sells and distributes through 5,089 stores, including 179 franchised units, and has operations throughout the U.S., Puerto Rico, Canada, Mexico, Chile, Peru, U.K., Ireland, Belgium, France, the Netherlands, Spain, and Germany.