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Rite Aid COO out; replacement named

Jim Peters
Jim Peters

Rite Aid has named a healthcare veteran as its new COO.

The drugstore retailer appointed Jim Peters as chief operating officer, replacing Bryan Everett who is stepping down to pursue other career opportunities, Rite Aid said.

Most recently, Peters served as CEO of Skyward Health, a strategic healthcare advisory firm. Prior to Skyward, Peters was a 12-year senior executive at Geisinger Health System, where he held roles including chief executive officer of Geisinger Medical Management Corporation, managing partner of Geisinger Ventures and senior VP, chief strategic partnerships officer.  

Peters will lead all aspects of Rite Aid’s pharmacy and clinical strategy development and execution; health plan, health system and strategic corporate relationships; marketing and merchandising; corporate development, strategy and communications.
 
“Jim is a seasoned healthcare executive with health innovation, corporate development, strategy and healthcare provider-payor operating experience,” said Heyward Donigan, CEO, Rite Aid. “As our industry continues to evolve and Rite Aid charts our go-forward strategy, Jim’s strong track record of leadership and acting as a change agent to rejuvenate brand perception is exactly what Rite Aid needs to propel our business forward.”

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