Resale is not just for people — Poshmark expands into pets category

Consumers can now buy and sell secondhand items such as toys, cages, beds and feeders for their dogs, cats, birds and other pets on Postmark.

The fast-growing resale online marketplace has launched a pets category that is targeted at the approximate 67% million of Americans who are pet owners. The launch also reflects the scalability of Poshmark's model and supports its long-term strategy to grow the business through category expansion. It comes less than a month Poshmark made its market debut, with an initial valuation of $3 billion.

“Many members of the Poshmark community are proud pet owners, myself included, and it's important that our social marketplace addresses the needs of the entire family," said Tracy Sun, co-founder and senior VP of new markets at Poshmark, which claims more than 70 million registered users across the U.S. and Canada.  "We're excited to offer pet owners a fun and social way to shop, sell and connect in a way that builds community, considers personal styles and budgets, and drives sustainability."