Report: Walmart, Comcast in talks to sell smart TVs with cable company’s software

Comcast Corp is reportedly in talks with Walmart Inc. to develop and distribute smart TVs.

The retail giant would promote TV sets running Comcast software for which it would get a share of recurring revenue from the cable giant, reported The Wall Street Journal.  A third party would likely manufacture the sets, which could carry Walmart branding, the report said. 

The Comcast software would be designed to help consumers navigate through their streaming apps and watch programming, according to the report.

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