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Luxury vacation club company opening interactive centers in high-end malls


Denver -- Luxury vacation club company Inspirato will open five interactive experience centers in high-end shopping centers across the country over the next few months.

The first location opened on Aug. 20 at Cherry Creek Shopping Center, Denver, and a second location will open on Tuesday at Broadway Plaza, in Walnut Creek, California. Three additional locations are planned: Fashion Island, Newport Beach, California; Tysons Galleria, McLean, Virginia; and Solaris Plaza, Vail, Colorado. A new marketing venture for Inspirato, the experience centers will showcase the club’s growing portfolio of vacation residences and personalized service in a completely unique environment.

To help visitors imagine what it would be like to vacation with the club, some of the experience centers will include recreations of great rooms from Ispirator’s destinations. Other features include touch-screens for browsing the club’s large and growing destination portfolio and a special kids’ area to help even the littlest travelers begin to dream about their next family vacation.

The experience centers will also serve as a clubhouse of sorts for locally based Inspirato members in each market, where they can meet face-to-face with their own Personal Vacation Advisors, explore destinations for their next Inspirato vacation and attend special members-only events.

“Our mission as a company is to change the way family and friends experience the world,” said Martin Pucher, founder and COO of Inspirato. “And in this case, that means changing the concept of what an in-store experience should be.”

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