Raley’s has big plans for its Raley’s O-N-E Market format.
The California grocer plans to transform all its stores “in time” to the banner which is focused on organics, nutrition and education. Raley’s unveiled the concept last July, with the opening of a new store in Truckee, Calif. It recently opened its second O-N-E Market location, converting an existing 39,000-sq.-ft. Raley’s in El Dorado Hills, Calif., to the banner. It’s the first conversion, but more are expected.
“Raley’s O-N-E Market is an important part of our long-range strategy, and there will be additional conversions beyond this one,” said Keith Knopf, president and CEO, Raley’s, which operates 124 stores under six banners: Raley’s, Bel Air Markets, Nob Hill Foods, Raley’s O-N-E Market, Food Source and Market 5-ONE-5. “Our plan is to transform all our stores in time. The pace of transformation will be guided by our purpose and aligned with customer preference.”
The company is converting an existing Raley’s store in Reno, Nevada, to a Raley’s O-N-E Market, reopening on May 1. Also, a new location is currently under construction in Roseville, California, with a planned opening in spring 2022
The converted El Dorado Hills store was closed from April 12 through April 16 to complete the conversion. It reopened with a highly curated assortment of products that are fresh, nutritious, organic when possible, minimally processed and sustainably sourced. In every department, the items are carefully selected to exclude ingredients from the Raley’s O-N-E Market banned ingredients list, which includes high fructose corn syrup, artificial preservatives, artificial flavors, artificial sweeteners and hydrogenated fats and oils.
The store also features a café and a beauty store-within-a-store that offers natural health and beauty products that are free from artificial preservatives, colors and aluminum, hypoallergenic, paraben free, phthalate free and sulfate free.