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QVC Group requests ‘additional time’ to file annual report

QVC Group logo (PRNewsfoto/QVC Group)
QVC Group again delayed filing its annual report filing, calling its financial future into question.

QVC Group has yet to file its annual report for its latest fiscal year — a move that is spurring concern about the company’s future.

On March 31, the parent company of QVC and HSN submitted a notification of late filing form with the United States Security and Exchange Commission (SEC) that stated there is “uncertainty" related to ongoing discussions and negotiations with QVC Group’s lenders. The company requested “additional time” to compile, analyze and finalize certain documents and disclosures required to be included in the annual report, known as the SEC’s 10-K form.

The late filing document also details apprehension about the company’s immediate future. “Based on currently available information, management anticipates it will disclose, in Form 10-K, that there remains substantial doubt about the company’s ability to continue as a going concern,” according to the document signed by Bill Wafford, QVC Group’s chief financial officer and chief administrative officer.

According to the form, QVC Group currently expects to file the 10-K form as soon as possible, but no later than April 15. This date is in accordance with the SEC’s Notification of Late Filing rule, which allows public companies to temporarily delay filing periodic reports, according to the federal regulatory agency.

 

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This is the not the first hint of financial uncertainty for the social commerce company. On Feb. 20, QVC Group updated the expected release of its fourth quarter and year end 2025 financial results — details that were initially scheduled for Feb. 26. At that time, the company expected to report its financial results and file its annual report 10-k form within the timeframe specified as a non-accelerated filer.  Under SEC guidelines, non-accelerated filers have extended deadlines of up to 90 days, compared to accelerated filers.

These troubles come a year after the company officially changed its name from Qurate Retail to QVC Group, a move that coincided with the company’s new growth strategy which heavily focused on social media and live streaming to engage customers. At the time, the company set a goal to achieve $1.5 billion-plus run-rate revenue from streaming and social within three years.

The social commerce company, whose portfolio includes QVC, HSN, Ballard Designs, Frontgate, Garnet Hill and Grandin Road, reaches more than 200 million homes worldwide via 15 television channels. They are widely available on cable/satellite TV, free over-the-air TV, and FAST and other digital livestreaming TV. The retailer also reaches millions of customers via its QVC+ and HSN+ streaming experience, Facebook, Instagram, TikTok, YouTube, Pinterest, websites, mobile apps and more.

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