Provider of identity verification solutions offering free address validation

Dan Berthiaume
Senior Editor, Technology
Dan Berthiaume profile picture
supply chain concept

Melissa is helping ensure delivery address accuracy during the COVID-19 pandemic.

Data enhancement solutions from Melissa, a leading provider of global address, name, email, phone, and identity verification solutions, are being leveraged by a number of on-demand prepared food, grocery, and retail delivery companies across North America. As the COVID-19 pandemic continues, the companies are realizing critical value from address accuracy tools that pinpoint delivery locations and help ensure smooth delivery to people observing stay-at-home and shelter-in-place orders. 

In response, Melissa is offering free address validation services for six months (up to 100,000 records per month) to qualifying essential organizations during the COVID-19 pandemic. These include supply chain management, grocery and prepared food delivery and similar services.

Many mapping technologies provide the user an estimation of where an address is on a map, with no assurance the address is real or formatted correctly. In contrast, a USPS coding accuracy support system (CASS)-certified address engine powers all Melissa’s address correction tools and identity verification capabilities. The company’s tools manage address verification at the point of data entry, rooftop location mapping for ideal delivery points, and real-time analysis of latitude/longitude coordinates to minimize drive time.

Interested companies can click here to fill out an application for consideration.

“Restaurants, grocery stores and essential goods retailers have stepped up their game to meet demand, quickly learning that location and address are not necessarily the same thing,” said Bud Walker, VP enterprise sales & strategy, Melissa. “Smarter address technologies are required, empowering firms to complete delivery of essentials without a hitch.”