Pickleball Kingdom in deal to open 20 indoor locations in New Jersey

Marianne Wilson
Editor-in-Chief
Pickleball Kingdom
The new pickleball facilities will be strategically located throughout New Jersey.

New Jersey is set for a major expansion of sites dedicated to one of the country’s fastest-growing sports.

Pickleball Kingdom has entered into the partnership with New Jersey entrepreneur Samrat "Sam" Sood to open 20 locations. The new facilities will be strategically located throughout the state. As part of the agreement, Sood will be signing on owners and investors to participate in the rapid market expansion. 

Pickleball Kingdom's real estate strategy includes everything from strip centers to freestanding locations. Size is paramount as the venue must be able to accommodate a minimum of 10 courts, which would equate to roughly 25,000-plus square feet.

“This groundbreaking deal for 20 premium pickleball clubs is a major milestone in our mission to provide pickleball enthusiasts with top tier playing experiences,” stated Pickleball Kingdom CEO and founder Ace Rodrigues. “Sam’s commitment to the sport and dedication to innovation align perfectly with our franchising vision.

The state-of-the-art indoor clubs will feature the outdoor surfaces preferred by avid pickleball players, but with all the indoor benefits, including optimal lighting, climate control and amenities that enhance the overall experience.  The locations will offer professional coaching, training programs and clinics for players of all skill levels.  (Pickleball Kingdom has an exclusive arrangement with PlaySight, a cutting-edge tech company specializing in video playback technology.)

In addition, the facilities will serve as hubs for events, leagues, tournaments, and community outreach programs, further fueling the growth of the sport.

“Our vision is to provide pickleball players with the best of both worlds — outdoor pickleball excitement played indoors,” stated Sood. “We look forward to creating a vibrant pickleball community and advancing the sport in our state."

 Based in Chandler, Ariz., Pickleball Kingdom provides state-of-the-art indoor venues that cater to pickleball enthusiasts of all skill levels. The company currently has locations in, or coming soon to, Chandler, Ariz.; North and Central Florida; Atlanta;  Orange County, Calif.; Dallas; Metro Phoenix;  Austin, Tex.; and Oklahoma City, Okla.

In August, Pickleball Kingdom entered into an agreement with Forbici Management Group to expand into Wisconsin.

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