Maurices plans 16 new stores in time for holidays

Duluth, Minn. –- Maurices is ramping up its store openings in time for the holiday season with plans to open 16 new stores. These expansions will give the girls’ apparel retailer a total of 938 locations, advancing it toward its goal of having more than 1,300 stores in the United States and Canada.



The openings are part of parent company Ascena Retail Group Inc.’s expansion plan. Maurices is also investing in omnichannel marketing with mobile, social commerce and e-commerce initiatives.