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Kohl’s renews Simply Vera license early

12/7/2010

Menomonee Falls, Wis. -- Kohl's Corp. said Tuesday it has renewed its long-term license agreement to be the exclusive seller of Simply Vera Vera Wang clothing and other merchandise, and plans to expand the line into makeup.



The original deal, which Kohl's signed with designer Vera Wang in 2006, has been lucrative for the retail chain. Vera Wang clothing, underwear, pajamas, purses, leather accessories, jewelry, footwear, bedding and bath products generated 48% of Kohl's sales in the latest third quarter, up "significantly" from 2009, the company said.

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