C-store retailer to offer its first private label credit card

Altoona, Pa. -- Family-owned convenience store chain Sheetz is partnering with First Bankcard to offer its first private label credit card, the Sheetz Personal Credit Card.



First Bankcard is a division of First National Bank of Omaha and a leading issuer of credit cards.



The card is designed to be used exclusively at Sheetz stores and offers customers’ automatic savings at the chain’s fuel pumps, as well the ability to earn points on every qualifying purchase in its stores.



Customers will save five cents per gallon at the pump using the card. And when it is used in conjunction with the company’s loyalty card, the MySheetz Card, customers will save an extra three cents per gallon for a total savings of eight cents per gallon at the pump.



Customers will also receive five points for every $1.00 spent in store using the Sheetz card. Each time customers earn 1,000 points, they will automatically receive a $10 Sheetz gift card.



“We are a consumer driven company and we work hard to find the best products and vendors for our customers, said Richard Steckroth, director of business development for Sheetz, which operates over 500 locations across six states. “At Sheetz, every experience the customer has with us, helps shape the reputation of our brand. First Bankcard will help ensure that our customers have the best experience with the Sheetz credit card and we look forward to this partnership.”