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Macy’s and J.C. Penney top RSR report on digital advertising
Morrisville, N.C. -- Macy’s and J.C. Penney Co. rank as the nation’s top “local” advertisers, according to a new report from RSR Research. The study, “The Local Approach: The State of Localized Advertising in Retail,” finds most major retailers are missing huge opportunities to drive store traffic through localized digital advertising campaigns.
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Office Depot exec terminated for improper relationship
Boca Raton, Fla. -- Office Depot said Monday that the president of its international division has been terminated effective immediately, for having what the retailer called an “improper relationship” with a co-worker.
“Charlie Brown was terminated for having an improper relationship with another associate,” said Neil Austrian, Office Depot’s chairman and CEO. “The company has a zero tolerance policy in this regard.”