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America’s Research Group finds economic hardships may affect holiday shopping
One-third (33%) of U.S. families are making less money as a result of job loss, moving to a part-time job and/or working at a lower-paying job, which may have an impact on holiday shopping.
In addition, according to three recent consumer surveys from America’s Research Group (ARG), 40% of parents are trying to save as much money as they can for their children's college education, 38% of families did not take a vacation this year of four days or longer, and 44% of parents will do most of their back-to-school apparel shopping in December when the deals are better.
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Deloitte: Holiday season looks bright, especially online
New York – Despite many forecasts of a gloomy holiday season for retailers, Deloitte is predicting an increase in consumer spending. Deloitte's 28th annual survey of holiday spending intentions and trends indicates shoppers surveyed plan to spend an average of $421 on holiday gifts this year, up from $386 last year. They also expect to buy an average of 12.9 gifts, ending a five-year decline in the number of gifts they plan to purchase.