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Indoor Location Analytics Improve Retail Ops, Inside and Out
Jim Riesenbach, CEO of indoor location analytics solutions provider iInside, recently had a conversation with Chain Store Age about the numerous advantages both retailers and consumers can obtain from precise understanding and analysis of how customers move and shop inside the store.
How can both retailers and consumers benefit from targeted, accurate indoor location metrics?
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Buildings Go Green
Top trends include increased use of alternative energy sources and daylighting
Green building is on the rise, with half of all new U.S. retail and hotel projects expected to be green by 2015, according to recent surveys. The boom is credited to a number of factors, including higher energy efficiency standards, a move toward greater transparency, decreased operating costs, increased sustainability awareness and a more responsible use of building resources.
