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Study: Discounts as low as 2.5% sway shoppers to leave stores, purchase online
St. Louis -- Forty-five percent of customers shopping in-store at bricks-and mortar-locations will walk out and complete their purchase online for a discount as low as 2.5%, according to new showrooming research from GroupM Next.
This number jumps to 60% of shoppers who will leave and purchase a product online for a savings of 5%. When discovering an online discount of 20%, a small percentage of shoppers (13%) stay and complete their purchase in store.
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Mark Shale files for Chapter 11 bankruptcy protection
Chicago -- Chicago high-end fashion retailer Mark Shale said Tuesday it has filed for reorganization bankruptcy.
The 83-year-old company is seeking strategic alternatives, including a partner to fortify the business, according to president Rich Myers.
The three existing stores – all in Chicago – will continue to operate during the reorganization process.