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Hudson’s Bay invests in m-commerce
Hudson’s Bay Company plans to launch a new mobile shopping application for both Hudson’s Bay and Lord & Taylor.
HBC is partnering with Pounce, a consumer-facing mobile app, to integrate traditional media with m-commerce, providing customers the opportunity to purchase merchandise displayed in print media using tablets and smartphones.
According to Pounce, it is the only Hudson’s Bay- and Lord & Taylor-approved mobile app that allows customers to instantly buy products seen in print by simply scanning an image.
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U.S. mfg. to benefit from Walmart-funded program
Walmart U.S. President and CEO Bill Simon joined 280 of the nation's mayors in Washington, D.C., at the U.S. Conference of Mayors Meeting to announce a new fund for innovation in American manufacturing and a new supplier commitment to bring production of bikes and jobs to South Carolina.