Amazon hasquietlyraised its minimum free shipping for non-Prime members from $35 to $49, according to anupdateon the company's website.
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What categories capture mobile consumers?
Shoppers on the go show distinct preferences in the types of products they engage with.
According to a study of 10,000 U.S. websites across 24 categories by website/mobile analytics provider SimilarWeb, cosmetics sites such as Ulta (76% of online visits from mobile devices) and Sephora (69% mobile share), have helped the beauty and fitness sector achieve a market-leading 67.25% share of all its visits via mobile phones, in comparison to desktop visits.

