The Westchester launches social media sweepstakes

The Westchester Mall in White Plains, New York, is backing its tenants this back-to-school season with a $3,500 social media sweepstakes.



Promoted via a digital video filmed at The Westchester, the contest asks shoppers to fill in a blank of their favorite purchase and gain extra credit by sharing a picture of it on social media.



The Westchester is Simon Property Group'sprime location in the suburban New York City county of Westchester, presenting high-end brands in a marble-lined, skylit center. Tenants include Nordstrom, Neiman Marcus, Crate & Barrel, Tiffany, Burberry, Apple, and P.F. Chang’s.

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