USA Today Opens Retail Concept in Airports
New York City USA Today, the nation’s top-selling newspaper, on Wednesday opened three retail stores at the new North Terminal at the Detroit Metropolitan Wayne County Airport.
The concept, called USA TODAY Travel Zone, is the newspaper brand’s first foray into retailing.
USA Today officials said the stores will carry a full line of travel and convenience items and be organized and decorated to mirror the USA Today newspaper section scheme. The stores will have main departments: News (styled with blue accents), Money (green), Sports (red) and Life (purple).
USA Today plans to open a store at New York City's LaGuardia Airport later this year and two stores at Indianapolis International Airport in November.