Toys 'R' Us to offer exclusive Disney costumes
WAYNE, N.J. Toys "R" Us has partnered with Disney Consumer Products to bring 10 specially created Disney Halloween costumes exclusively to Toys "R" Us and Babies "R" Us stores and online at www.Toysrus.com/ExclusiveCostumes during the 2008 Halloween season.
In conjunction with this program, Toys"R"Us and Disney, together, have made a contribution of $50,000 to CAAF to help further its mission to provide assistance to children affected by HIV/AIDS in the United States and other countries. Distinctive in-store collateral will help customers easily identify this special collection of Halloween costumes.
"The introduction of this exclusive, select assortment of Disney character Halloween costumes provides a wonderful way to showcase our support of charitable partners like CAAF, which acts tirelessly to ensure the well-being of children nationwide and abroad," said Karen Dodge, senior vp, chief merchandising officer for Toys "R" Us, U.S. "We are delighted to partner with Disney in bringing this unique ensemble of specialty costumes to our young customers who can't wait to dress up on Halloween night."