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Tim Hortons, CIBC launch technology-enhanced Visa card


Toronto – Tim Hortons and Canadian Imperial Bank of Commerce (CIBC) are launching the new CIBC Tim Hortons Double Double Visa Card, leveraging a two-button technology that allows cardholders to press the CIBC Visa button on the front of the card to pay for their purchases anywhere Visa is accepted. One percent of each dollar spent is converted instantly into Tim Cash rewards, and by touching the Tim Card button, cardholders can then redeem their Tim Cash loyalty points at Tim Hortons locations.

Each button on the CIBC Tim Hortons Double Double Visa Card has its own colored light that illuminates when the cardholder chooses either the Visa or Tim Card option. The new card also offers Visa PayWave contactless payment capability and chip-and-PIN security technology.

The technology underpinning the new card leverages patented technologies developed by Dynamics. CIBC and Tim Hortons are the first to offer this technology to the Canadian marketplace. CIBC is the exclusive Canadian provider, and Tim Hortons is an exclusive provider in the quick service restaurant category in Canada.

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