Staples adds customer reviews to Web site
FRAMINGHAM, Mass. and MILLBRAE, Calif. Staples has partnered with PowerReviews, a leading provider of customer review services and social merchandising solutions for multi-channel retailers, to launch PowerReviews' tag-based customer reviews on Staples.com. According to the companies, Staples is the first national office products retailer to offer online product reviews.
"Staples is always looking for ways to make it easy for our customers, and we see product reviews as a key step in making their buying experience faster and better informed," said John Giusti, vp of Staples Business Delivery, a division of Staples that delivers to small businesses. "We chose to work with PowerReviews because we believe they offer the most helpful, informative and personalized customer reviews for our diverse customer base."