Solid Gold and Petco team up to donate $500K

Solid Gold pet food is partnering with Petco to donate an estimated $500,000 of premium pet food to selected pet charities nationwide.

The program kicked off earlier this month at more than 1,300 Petco locations across the U.S. finalize the placement of Solid Gold's new package design.

"We strongly believe in the benefits of good pet nutrition for all pets and are proud to partner with a leading specialty pet retailer like Petco to help make a difference to dogs and cats in need," said Michelle Higdon, CEO of Solid Gold Pet. "We know that great nutrition makes all of the difference in the world to a pet's quality of life. We call this bringing out their Inner Gold. It was natural for us to join forces with Petco to make this donation and it underscores our like-minded social mission of giving back to the community."

Solid Gold's new package transition in Petco retailers as well as donations to local market charities will be completed by the end of January 2015. More information is at www.solidgoldpet.com/donations.

Petco operates more than 1,300 Petco locations across the U.S., Mexico and Puerto Rico, including more than 100 Unleashed by Petco locations.