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Safeway raises more than $16M to fight breast cancer

11/8/2010

PLEASANTON, Calif. Safeway announced its stores raised $16.1 million in October to combat breast cancer, the most common form of cancer for women. Funds donated at checkout by Safeway customers throughout North America support three areas of focus: research, treatment and early detection.

“We are grateful and humbled by the extraordinary outpouring of support for a cause that impacts so many women and families,” said Larree Renda, Safeway EVP and chair of The Safeway Foundation. “Even in a difficult economic climate, our customers recognize the importance of continuing the search for more effective treatments and an ultimate cure for breast cancer.”

During the last decade Safeway and its 1,700-plus stores — including Vons, Pavilions, Dominick’s, Tom Thumb, Randalls, Genuardi’s, Carrs and Pak ‘N Save — have raised and donated more than $94 million during the annual October Breast Cancer Awareness campaign, the company reported.

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