Rite Aid, Fujifilm forge imaging alliance

CAMP HILL, Pa. and VALHALLA, N.Y. Rite Aid and Fujifilm U.S.A. have announced a new, multi-year imaging solutions agreement, under which Fujifilm will provide a range of photography solutions, including online and in-store photofinishing services and consumer photo products, to Rite Aid. The new services will be offered to Rite Aid customers starting this summer.

With this new multi-year agreement, Rite Aid customers will enjoy a significantly wider range of state-of-the-art photo products and services through more convenient, easier-to-use technology.

According to the companies, Rite Aid Photo centers will operate using Fujifilm GetPix kiosk instant print solutions and Fujifilm Frontier Dry Lab solutions. Fujifilm will also be the exclusive supplier to Rite Aid for brilliant color film, including a selection of convenient Fujifilm One Time Use Cameras, Fujicolor Crystal Archive Paper and chemical supplies. Fujifilm will also provide send-out photofinishing services by Fujicolor Processing, including prints, photo books, greeting cards, enlargements and a wide range of new heirloom-quality photo gift products, such as blankets, ties and other items.

In addition, Rite Aid customers can create and order photo items online and have them delivered to a Rite Aid store anywhere in the country.

“We’re excited to be able to provide our customers with the latest in photo technology, products and services,” said Bryan Shirtliff, Rite Aid senior vp of category management. “Fujifilm offers the most complete photo solution for Rite Aid.”