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Periscope and Eversight partner for innovation

11/5/2014

Eversight, the provider of cloud-based software has partnered with Periscope, a McKinsey Solution, to bring promotion “Offer Innovation” to the retailers and consumer goods manufacturers in the U.S. and abroad.


Through this partnership, Periscope and Eversight will deliver a comprehensive set of software and service solutions which enable companies to innovate in-store promotions by digitally testing unique offers with real shoppers.


“Offer Innovation” will result in tremendous value for clients, by uncovering the most effective offers through real-world-testing of thousands of promotion variations, manufacturers and retailers can work together to roll out more effective promotions in brick-and-mortar stores, leading to substantial top- and bottom- line improvements, according to both companies.


"Periscope has always been about delivering and sustaining insight-driven commercial performance for our clients," said Brian Elliott, CEO of Periscope. "The Eversight solution delivers a step change in insight unique in the marketplace – allowing our clients to find the best promotional offers and adapt with changing consumer behavior through ongoing micro-testing. Combining Eversight's Offer Innovation with Periscope's Revenue Management Suite of Solutions, especially with Periscope Promotion Advisor, will help organizations execute promotions with higher impact. We are excited about partnering with Eversight to take this new insight to the consumer goods companies and retailers we serve around the globe. "


Periscope will be Eversight's sole Preferred Support Services Partner and Eversight will be Periscope's sole Preferred PromotionOffer Innovation Partner.


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