Networking at X/SPECS

The evolution of physical stores took center stage at Chain Store Age's X/SPECS, held at the Scottsdale Resort at McCormick Ranch, in Scottsdale, Arizona. Formerly called Executive SPECS, the event was rebranded this year to reflect how technology is transforming the customer experience and the in-store environment.

Designed as a high-level forum for business networking and partnering, X/SPECS attracted executives from some of the leading retail and restaurant chains, along with suppliers and service providers in store planning and design, construction and facility management.



The program included sponsor presentations and face-to-face “information exchange” meetings, where retailers discussed their needs and goals with individual suppliers. There was also plenty of time for information discussions and peer networking.



This year’s program featured three dynamic presentations, starting with IHL Group’s Greg Buzek, who provided insight into five technologies that will revolutionize the in-store experience. Lee Peterson, of WD Partners, shed light on “What Can’t Amazon Do.” And Interbrand Design Forum’s Amanda Skudlarek and ESI Design’s Joe Karadin pulled back the curtain on their respective “wow” projects, Nebraska Furniture Market and Comcast Studio Xfinity.