M&M'S World takes candy wall to Vegas

12/12/2013

M&M'S World Las Vegas is celebrating the recent opening of its new candy wall — the largest M&M'S candy wall in the world — with a 3-D representation of the wall designed on the sidewalk outside the store.



M&M'S World Las Vegas has partnered with the We Talk Chalk art group to create the three-dimensional chalk rendering.



The wall itself spans more than 62 ft. wide and includes 125 tubes of colorful M&M'S, offering 22 varieties and 11 flavors.


"Las Vegas is known for doing everything over the top, and we took that to heart when we updated our candy wall," said Glen Tetreault, director of store operations, Mars Retail Group. "In fact, if you stretched the candy wall vertically, it would stand more than five stories tall, which is even taller than our four-story M&M'S World store."



M&M'S World stores are located in New York, Orlando, Las Vegas, Henderson (Nev.) and London, each of which carries a large assortment of exclusive M&M'S chocolates and merchandise, including clothing, kitchenware, bedding, jewelry and glassware, as well as seasonal items and locally themed M&M'S branded products.



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