Meijer to raise Obamacare awareness with Mich.-based health plan

Meijer plans to address the need many consumers have for more information about the health insurance exchanges that are part of the Patient Protection and Affordable Care Act.

The Michigan-based mass-merchandise retailer announced that it would partner with Michigan health plan Priority Health to raise awareness and help customers obtain information about their options as open enrollment for health insurance begins. The new program includes a website, Health Reform and You! and informational brochures distributed at the chain's 203 stores in Michigan, Ohio, Indiana, Illinois and Kentucky.

"We know patients will have questions about their health care, and we consider it important to be able to help them get the answers they need regarding the Affordable Care Act," Meijer drug store VP Nat Love said. "Meijer is committed to providing options to help our customers lead healthier lives. We want to help them find the information they will need to make the best choices for the health care of their families while addressing any questions or confusion they may have."